Branding & Design
Designing Favicons and App Icons That Hold Up S...
Favicons and app icons must work at tiny sizes. Learn the principles, common mistakes, and a simple workflow for marks that stay recognisable anywhere.
Designing Favicons and App Icons That Hold Up S...
Favicons and app icons must work at tiny sizes. Learn the principles, common mistakes, and a simple workflow for marks that stay recognisable anywhere.
When and How to Redesign a Logo
Wondering if it is time for a new logo? Learn the real signs you need a redesign, how to do it without losing recognition, and the mistakes to avoid.
When and How to Redesign a Logo
Wondering if it is time for a new logo? Learn the real signs you need a redesign, how to do it without losing recognition, and the mistakes to avoid.
Branding Your Emails: Consistency in the Inbox
A plain-language guide to email branding: how consistent colours, voice and layout in the inbox build trust, recognition and results, and where to begin.
Branding Your Emails: Consistency in the Inbox
A plain-language guide to email branding: how consistent colours, voice and layout in the inbox build trust, recognition and results, and where to begin.
Building a Brand Messaging Framework
A brand messaging framework keeps everything you say consistent and clear. Learn what to include and how to build one your whole team can use with confidence.
Building a Brand Messaging Framework
A brand messaging framework keeps everything you say consistent and clear. Learn what to include and how to build one your whole team can use with confidence.
Logo File Formats Explained: Which to Use Where
Confused by SVG, PNG, JPG, EPS and PDF? This plain-English guide explains logo file formats and exactly which one to use for web, print, and everything between.
Logo File Formats Explained: Which to Use Where
Confused by SVG, PNG, JPG, EPS and PDF? This plain-English guide explains logo file formats and exactly which one to use for web, print, and everything between.
Brand Templates: Keeping Everything On-Brand at...
A friendly guide to brand templates: what to build, how they keep everything on-brand as your team grows, and how to roll them out without slowing anyone down.
Brand Templates: Keeping Everything On-Brand at...
A friendly guide to brand templates: what to build, how they keep everything on-brand as your team grows, and how to roll them out without slowing anyone down.